Social Media links are used in email blasts and email reminders. When set up and included in emails, your customers will see the social media icon, when they click it will open your webpage within that social media.
If you do not see the "Social Media Links" menu option (Menu-->Company Preferences-->Communication Settings --> Social Media Links), you will need to add it to your employee type. Click here for details on how to Modify Employee Type.
Enter or copy and paste your URL. Doing so will automatically click the active box. Click “Save Medial Links.” PetExec will check to make sure it is a valid URL for that media type.
Here is an example of how the social media links appear in an email: